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CRO Manager: Data-Driven Growth & Optimisation

Greene King Corporate - BRA_001
Burton upon Trent · posted 18 August 2026
Location
Burton upon Trent, England
Category
Marketing & Media, Management & Operations

Greene King is seeking a Conversion Rate Optimisation (CRO) Manager to shape how millions of customers interact with our digital channels. You will lead the optimisation across web, app, booking and outbound channels, driving measurable improvements in customer experience and commercial performance.

You will build an experimentation framework, use data-led insights, and collaborate with Product, Marketing, UX, Engineering and Analytics to prioritise opportunities and track performance.

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