Marketing Executive

Location: Maidenhead (Hybrid: 4 days/week in-office)

Position Type: Full-Time, initial 12 month contract

Pay rate: £35,000 per annum

MAIN PURPOSE OF JOB

The Brand Specialist is responsible for supporting the creation and development of effective marketing strategies to maximise profitability, market share and sales, and is fully responsible for delivering assigned initiatives with flawless execution.

This role sits within the Nutrition Division and plays a pivotal role within the marketing team working in close collaboration with Sales, Medical, Regulatory and the broader cross-functional team members as part of a High Performing Team.

MAIN ACCOUNTABILITIES

• Support the respective brand leads in the execution of the brand strategy and delivering on the tactical plan for the year to meet KPIs.
• Support the delivery of activation initiatives across a broad spectrum of the marketing mix including leading NPI projects as well as the creative development of sales and media assets.
• Support the design, delivery and analysis of the media plan, encompassing both offline and online channels.
• Track and articulate market performance, trends and developments in order to influence business strategy, identify future risks and opportunities and ensure the bus...